FOUR COUSINS ELEVATE THE EVERYDAY
Four Cousins led the way in 2000, with the launch of three sweet, accessible and friendly wines. The brand gained huge traction and became a firm South African favourite.
Twenty-three years and a few minor pack upgrades later, the time was ripe for a significant make-over. The market has matured substantially and Four Cousins sought to connect with the consumer in a new and more meaningful way.